Your #AGvocate's

 

Boss Lady

Chelsea is the Owner of Grass Roots Media and takes on the primary role of 'Boss Lady.' Chelsea has a background in Agribusiness, Social Media, Digital & Print marketing. She has developed a passion for digital communication over the past few years and sees it playing an important role in telling the Primary Industries NZ Inc story now, and in the future. 

Chelsea completed the Kellogg Rural Leadership programme in 2015, which helped create the business plan to launch her business. She is a 2016 Women of Influence finalist in the Enterprise and Rural categories and was a semi-finalist for the Auckland University Young New Zealander of the Year in 2017.

In her spare time she's a Board member for New Zealand Young Farmer's, avid Equestrian lover and has recently purchased a bike to learn how to cycle again. She's never far from her colouring in book either!

Email - chelsea@grassrootsmedia.co.nz

Twitter - @agwomanchelsea

Facebook - Grass Roots Media NZ

Instagram - grassroots_media

LinkedIn - Chelsea Millar

Social Superstar

Most know Chanelle O'Sullivan for the creation of her community page Farming Mums NZ. Since then she's become even more visible to the public social eye, creating the account 'Just a Farmers Wife.'

There's nothing this Social Superstar can't do, from being a loving wife to Dave, a mother to two very energetic kids and a part time social media superstar. She is also a Kellogg Rural Leadership programme alumni.

Based in South Canterbury, Chanelle is the South Island team representative for Grass Roots Media. She enjoys running, photography, drystock and deer farming and has a fascination with cooking brioche!

Email - chanelle@grassrootsmedia.co.nz

Facebook - Just a Farmers Wife / Farming Mums NZ

Instagram - justafarmerswife

LinkedIn - Chanelle O'Sullivan

 

Super Admin - Maternity Leave

Anna is a passionate member of the rural community. She is currently taking time out from being our Super Admin to be Mum to new arrival Isabelle and older brother Jonty, as well as loving wife to Jon. 

Anna grew up on sheep and beef farm at the top of the South Island, and in later years in the Wairarapa. She loves making the most of every opportunity, which allows her to swap her city shoes for boots and get back out into the country. Adding to our team of photographers, Anna also loves getting her camera out to capture those special moments.

In her spare time Anna can be found racing around the netball court, indulging in great wine and food, and spending time with her family.

Email - admin@grassrootsmedia.co.nz

Instagram - annajanebailey

LinkedIn - Anna Bailey

 

Super Smeg

Born and bred in Southland, Megan is currently Variable Order Sharemilking 600 cows with her husband Craig in Taramoa, Southland. Megan joins us as the company's Social Media Coordinator and is affectionately known as 'SMEG.'

On a day-to-day basis, Megan is a mum to Sienna and Carter, a wife, administrator for their dairy business and relief milker on the farm. Megan has recently joined Chelsea and Chanelle as an alumni of the Kellogg Rural Leadership Programme. She also helps administrate the Farming Mums NZ Facebook and Instagram pages.

A lover of coffee, chocolate and wine, amateur photography and telling the story of the rural industry in New Zealand.

Email - megan@grassrootsmedia.co.nz

Instagram - @meganmegregor_

Twitter - @megz_mcgregor

LinkedIn – Megan McGregor

DSC_7130-2.JPG

Chelsea Millar

 
 

Chanelle O'Sullivan

 
 
 
 
DSC_7140.JPG

Anna Bailey

 
 
Megan McGregor

Megan McGregor

Grass Roots Media Instagram

Total platter goals #Repost @thecraftedandco (@get_repost) ・・・ MONDAY GRAZE ❤ #grazing #dinnerdoneright Kaua e whakawa i nga ra katoa i te kotinga e kokoti ana koe, engari na nga purapura e whakato koe Don't judge each day by the harvest that you reap, but by the seeds that you sow #maorilanguageweek2017 #ruralnz So what exactly does a Social Media Content Manager do? 🤔 1. We listen: locate consumers and assess their social activities 2. We plan: what are your business objectives and how can we improve your online brand? 3. We strategize: how and where 4. We come up with the tools: Facebook? LinkedIn? Instagram? GIFs, emojis, online video, voice commands, geo filters, chatbots. These elements are helping us express and communicate in ways we’ve never been able to before. Today we can react to something on Facebook with an emoji and interact with chatbots as if we were having a conversation with a customer service agent. We can delegate the arduous back and forth of setting up a meeting via email and order an Uber without having to utter a word. As elements of language evolve, we inevitably become more reliant on the technology that enables them. It is this reliance which will have the greatest impact on how we function as humans day-to-day. And so as software advances what will this mean for the future of language and human communication? What do you think? #TopTipTuesday Don't just be selling - be connecting It's always the small pieces that make the big picture We've had a fantastic day on farm near Oamaru today for a client with @sarahdrummondphotography! Drone, camera and video footage is on its way for Millennium Farming and a great day was had out of the office and enjoying the fact the we get to work in agribusiness!! Toffee on the other hand wasn't as excited as we were about the drone, nor were the calves but the footage will be fantastic! #watchthisspace #GRMRoadie ^Chanelle Happy Monday 🙌 We see what you see. We hear what you hear #rural #agvocates #socialmediamarketing #nz #FunFactFriday Facebook Messenger and other chat apps are being favoured to regular text apps thanks to their versatility of file and media sharing. The social media giant has recently announced that over 1 billion users communicate with Facebook Messenger globally each month. Facebook is predicting their use to grow by 56% over the next two years, driven by group messaging in addition to one-on-one. According to Facebooks latest statistics, 65% of Millenials, 65% of Gen Xers, and 63% of Baby Boomers prefer messaging compared to phone or email. Do you find yourself switching to messaging apps for more social and business communication? What’s your preferred form of chat? Let us know in the comments below Ah, Spring! You are finally here! That means flipflops, sunshine, baby animals, green grass. And allergies. All of the allergies I 😍 this post!! Food meets fashion. #Repost @kiwileaders (@get_repost) ・・・ @nzfashionwk is all go.... . . This time last year @jazzapplesnz & @freshasnz were creating some onsite treats! #horticulture #fashion #nzfashionweek #hortnz #WNISM You can now take 360 photos straight from the Facebook app!! No more stitching tools or specialised cameras needed! Tag friends, share to your timeline, add to groups OR (maybe the best option yet), use them as your cover photo At this stage this is only available for personal pages, but no doubt in time it will become a Pages feature too It’s all too easy to be unintentionally off-putting in emails . It is a great timely reminder that emails lack the tone, inflection, and body language of face-to-face communication. Some of the worst offenders include: “You don’t know me [but…]” “We should connect” “I’m no expert [but…]” “[In case] you didn’t read my last email […]” Here are some do's and don'ts when it comes to emails Here at Grass Roots Media we are all things social media and we are all things rural. And sometimes we combine the two! Here is Larry the lamb helping me out with some content planning tonight! ^Megan Usually its #tbt but we're mixing it up a little today and doing a #throwbackmonday Today is RADIO COMMERCIALS DAY, so in celebration we have tracked down a humdinger of a radio commercial for your listening pleasure Link in bio 👆 Sweet little Sunday Social Medias favourite accessory is turning 10! Happy Birthday #hashtag #FunFactFriday ^The most used hashtag on Twitter in 2016 was #Rio2016, closely followed by #Election2016 and #PokemonGo. ^Hashtag is officially a term in the dictionary ^The most infuriating hashtag was in 2015 and was both an internet meme and hashtag. #TheDress - was it #blueandblack or #whiteandgold We acquire the strength we overcome #cancersociety #daffodilday2017 Mondays = team meetings, content planning and coffee 👩🏼👩🏼👩🏻📑☕️