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Social Trends 2024

Social Trends 2024

Long-form video. Well, that’s just one of the secrets. We’ve sleuthed the internet and our collective brain power to pull together a wrap of all things social media so far this year into one, Read more

Our guide to landing the joke every time: a.k.a knowing your audience.

Our guide to landing the joke every time: a.k.a knowing your audience.

Ever told a cracking story to a group of people and it just fell….. well, on its face? That’s because you didn’t know your audience (or it was a terrible story, let's be honest). You’ll hear Read more

Top Tips for Social Media Event Coverage

Top Tips for Social Media Event Coverage

Originally published June 2016, updated November 2022. We’ve been inspired by the upcoming National Fieldays to share our best tips for covering events. Firstly, live event coverage is easy Read more

Do I need to pay for people to see my posts?

Do I need to pay for people to see my posts?

Originally posted May 13, 2020, updated October 13 2022. With marketing budgets being constantly under the microscope, we know many of you are re-evaluating business spend and wondering if you Read more

Here’s how we help clients regain control of their narrative

Here’s how we help clients regain control of their narrative

As a content creator you need to wear many hats and internally channel many personalities. It takes a special kind of human to be able to change these hats often - something our social media and Read more

How to Freshen Up Your Instagram During A Lockdown

How to Freshen Up Your Instagram During A Lockdown

For some people, Instagram imagery and grid layout comes easy - we love those people and we love their work - but we are not talking to those people today. We are talking to YOU. We are talking Read more

7 Content ideas when working from home

7 Content ideas when working from home

Are you in lockdown or needing to work remotely? We understand that during this time there are a tonne of business challenges that marketers have to deal with. But with a little clever thinking this Read more

Sustainability - is it really more than just a word?

Sustainability - is it really more than just a word?

Sustainability is an encompassing concept that is becoming increasingly more so a ‘way of life,’ or at least one that many try to achieve in varying capacities. Within our Food & Fibre sector, Read more

Why do I need to use hashtags on LinkedIn?

Why do I need to use hashtags on LinkedIn?

As the GRM Community Manager, I’ve been spending some time digging into LinkedIn and what will help our small businesses thrive. I was struggling to build communities on behalf of our clients and d Read more

Grass Roots Media is a creative, hands-on digital marketing agency supporting food and fibre businesses to grow their brands online, with strategy driven social media and digital marketing campaigns that deliver results.

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E: info@grassrootsmedia.co.nz
P: 027 275 3194
Hunua, New Zealand

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